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Be the Why to Their Z: Inspiring Generation Z, The Largest Consumer Market

August 11 @ 11:00 am - 12:00 pm CDT

They spend roughly $143 billion per year. They are digitally native. They reach for brands that feel authentic. What do you know about Gen Z? It’s time to level up and get ready for a research-savvy consumer market paying closer attention to your sustainability impacts than any that came before.



Emily Powell


Shane Keough



Molly Bombonato


Michelle Gansle

Mars, Inc